Principles Of Marketing
Marketing is the performance of business activities that direct the flow of goods and services from the producer to the consumer.
Overview
MEANING, ROLE AND IMPORTANCE OF MARKETING
Brief explanation of what the course entails….
LEARNING OUTCOMES
After studying this course you will have a greater understanding of the following:
Curriculum
Curriculum
- 5 Sections
- 15 Lessons
- 10 Weeks
Expand all sectionsCollapse all sections
- What is Marketing?4
- Taksks and Philosophies of Marketing3
- The Marketing Mix3
- The Marketing Environment2
- Consumer Buyer Behaviour3




