Effective email marketing lets you talk to your contacts throughout their entire relationship with you — from initial outreach as a curious prospect to becoming a long-term customer. No other marketing channel gives you this opportunity.
Whether you’re building your first email campaign or you’re a seasoned pro, the ideas, tips and strategies in this guide are guaranteed to boost your email marketing ROI. With this you’ll learn…
- Copywriting strategies to grab and hold your audience’s attention
- Email delivery best practices to avoid sending your messages into the spam folder
- An overview of the most useful delivery tools for email marketers
- An easy guide to Targeting & segmentation so you can narrowly target every contact on your list with messages they won’t be able to resist.
- Autoresponders every business needs so you can stay on top of follow-up with customers and leads without spending hours in your inbox.
- A guide to Funnel creation, mapping and engagement strategies
- A guide to plan your email promotional campaign; and
- 10 email samples that can boost your profits.
- Email Launch checklist
- And much more
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